Marketing Impact
Air Shows across the USA bring out 20,000,000 spectators annually – bigger attendance than major league baseball. Air shows in Miramar, CA and SeaFair in Seattle, WA are two of the largest venues of any kind in the world. These air shows frequently shut down freeways and airports and local news covers the events for a week or more prior to, during, and post event.
Our aircraft and indy car perform on the same stage with the Blue Angels and the Thunderbirds - and alongside the most famous aviators in the world. Our marketing partners promote their brand to the masses through press, photos, mentions and direct interaction with the crowd in booths or vehicles prepared for the occasion. You may have your company representatives present, and if they are, you will likely get to close sales.
Case Study: Oracle (Pilot: Sean Tucker) generated $4,000,000 in Oracle sales in one day at the Miramar air show, according to Oracle Regional Sales Manager Brent Mitchell.
Profile of Spectators of Air Shows in General:
- 61% are male - 50% bring their kids
- 35% are college graduates
- 15% hold post graduate educations
- 65.4% own their own homes
- 26% have household incomes between $50-75k
- 17% have household incomes between $75-100k
- 19% have household incomes above $100k
With so many acts at a given airshow, how does one rise above the noise? When Hammerhead's SU-29 flown by Renny Price performs at a larger events (e.g., Oregon International Airshow, Arlington EAA Fly-in, etc.) the staggering aerobatics of the precision Russian-built aircraft commands attention. Combined with an IndyCar, both fans and media will be drawn to something they have never seen before.
Promoters, fans, and the media, are all looking for something new - something that grabs their attention. Hammerhead Aerobatics has found that something special - both in the air and on the ground - making for a spectacular visual event that will not be forgotten.
Contact Renny Price at rennyprice@msn.com or call (503) 381-5564.